Great North Run organisers have admitted being “a little over the top” in a wrangle with a charity race in a small Welsh village.
The Narth Run, which usually only features a few dozen runners, was forced to drop the word “Great” from its title for Sunday’s event in Monmouthshire.
Organiser Steve Coppell said it had been a “tongue-in-cheek” reference to the world-famous half marathon event in Tyneside.
“When you live in a village called The Narth there really is only one thing to call your race, so slightly mischievously, tongue-in-cheek, as a bit of fun, we put the word ‘Great’ in front of our run and ran it quite happily for a couple of years,” he told the BBC.
“After last year’s run we got a solicitor’s letter on behalf of Nova [since renamed The Great Run Company] who organise these splendid events the Great North Run and Great South Run etc, pointing out we’d inadvertently been infringing their trademark.
“They had actually trademarked the word ‘Great’ in connection with place names and sporting events.”